Douglas Nicol – Director

Douglas Nicol is a partner at The Works, 3 time winner of B&T Branding, Design and CX Agency of the Year and sits at number one in the Great Place To Work Awards for advertising agencies in Australia. The Works is part of the RXP Group, a publicly listed digital transformation consultancy.

Douglas is passionate about digital marketing and is the driving force behind the ongoing award- winning social insights Datafication project. Douglas has delivered two TEDx talks, one on deceit in social media and the other on Emotional AI, and in 2016 founded a start-up sister agency to The Works called On Message, specialising in chatbots, voice and AI. Douglas presents a monthly podcast on tech, data and innovation called Smart Dust which can be found on iTunes and Spotify.